The history of Dénia, and more specifically the festival of Moors and Christians, has managed to reach New York. Yesterday, September 5, part of the campaign trailer could be seen in Times Square Echoes, "of when the Moors arrive at Saladar."
In this way, “the traditional festival of the Moors and Christians has crept into the streets of New York,” as the representatives of the Federation of Moors and Christians of Dénia excitedly indicate.
From the FEMMICC they explain that "it is a dissemination campaign in which reference is made to the history behind this mythical festivity that is celebrated in our city to promote the culture and tradition of the area."
For a few seconds, visitors to this lively and famous area of Manhattan saw this event on one of the large advertising screens that will take place next Saturday, September 9 in Dénia.
“We believe that the production that we develop in our streets during the Moors and Christians has nothing to envy of film productions, so it made perfect sense to promote our festival through the big screen,” they say from FEMMICC.
The Federation of Moors and Christians of Dénia has opted this year to enhance its festival even more. And it has done so through an original advertising and dissemination campaign that has been carried out on different large screens around the world. In the case of New York, it has done so on a screen that receives 137 million views a year and more than 400.000 daily visitors.
The campaign has sought to impact the audience as if it were an audiovisual production. The epic aesthetic, which recovers part of the city's lost history, has been accompanied by some verses by Lope de Vega compiled in his collection of poems. Parties Dénia, published in 1599.
In fact, for the first time, they have been set to music to accompany the trailer of this campaign. History, music and audiovisual image have come together to promote a parade in Dénia that will be held this Saturday. The name of this event is Echoes, “when the Moors arrive at the Saladar” And where can you enjoy it? On the biggest screen there is, real life.
What a wonderful parade!!!!
What have Americans who have not been able to attend been missing!!!!
The good thing is that they will only have to wait a year for another similar event.
Thank you Mr. Grimalt the world admires us.
Americanoooo we welcome you like a brother…… take out the donkeys and put the cars in the garages. You have to create an environment, to eat frozen paella you won't notice the difference, you don't need the effort.
That's right, we live in welcome Mr Marshall, I've been saying it for a long time. Reality has surpassed fiction in Dénia. Berlanga would only have needed one summer in Dénia to inspire all of his filmography.
They are right because the only thing that matters is the parties. Every year the city is more abandoned, dirty and uncomfortable…. And I'm not saying the beach, which is sad to see. Will they think that we can continue like this for a long time? Everything that depends on the council is a shame
They could also promote the train and bus station, so that the Americans come.
Well, better not, that then not even the tato comes.
Why no pictures of Grimalt in Times Square? surely he should be there to represent Denia
Roy: YOU TRANSLATION. DON'T BE LAzy and SUPREMACIST
Why are there no photos of Grimalt in Times Square? Surely he should be there to represent Denia.
And being mistaken for a "Moro" and being sent to Guantánamo? You have no idea of North American thought.
Who pays for this eccentricity?
Surely thousands of American planes will come to see the Moors on Saturday.
There will be no more necessary things in which to invest public money for the benefit of the Dianenses, no.
An atrocity
ENOUGH NOW!!
silly stuff
The North Americans neither know nor understand that of "The Moors", since the tragedy of the Twin Towers their vision is very concrete. Yourselves.
It is clear that Denia is going to sink, and everyone is so happy.
To live from fantasy stories.
what a calf and it's not free