The crisis of the COVID-19 has meant, for the moment, a stop in tots els nostres projectes, els
personals and the col lectius. We are in an uncertain phase, a l'expectation, but we are aware that many things are going to change in our economic and social environment. Dénia and the Marina Alta They have initiated and are consolidating the basis of a hopeful future, based on gastronomy -and all that it implies in the tourist and cultural sphere- and the territory, with differentiating elements in our offer. One of the most repeated paraules in our missatges was “proximity”. Proximity of the products, proximity of the traditions, proximity of the places and proximity of the people. From the Office of Innovation and Creativity, involved in all the projects that go in this direction, we also want to be close to this new stage, which will require reinventing ourselves from the new reality and from creativity, which will always It was still necessary to overcome difficult moments in history.
Arran the designation l'any 2015 of Dénia with the Creative City of Gastronomy of UNESCO and the consequent creation of the Office of Innovation and Creativity, it is going to mark the need to study the situation of the agri-food sector of Dénia i The Marina Alta from the widest possible range and with an innovative vision, aware that it is necessary to explore and have the resources available and create the best if in lime. The result will be the writing and the activation of the "Pla d'Acció Denia & MarinaAlta #Tastinglife", with the will to donate value to our gastronomic and agri-food heritage, always adopting the commitments involved in being part of the Xarxa de Ciutats Creatives de UNESCO has adopted the inalienable Objectius of Sustainable Development (SDG) and the policies and international programs related to the 2030 Agenda.
They have carried out promotional actions for productes, producers and cuiners of the Marina Alta. Our food tradition and our territory have been present in various national and international forums, hem creative innovative tourist products for mitjà d'aliances with companies of our territory and hem treballat with our agri-food industries in the design and development of important imports com the D * na Festival or D * na Forum, in which a large part of the municipalities of the Marina Alta will sign a document in defense of the territory and the regional agro-food heritage. Hem developed also programs formatius with students, professors and researchers of tot el món.
Currently we are treballant in a new and advanced phase. Both the 'Bancalet' project is preparing to start a pilot experience on the custody of the gastronomic landscape of the Marina Alta. Volem develop a nou sentit of the culture of l'alimentació to the Marina Alta and reconstruct a gastronomic system respectuós amb l'entorn i lligat als hàbits culturals traditionals ia the innovative initiatives. Amb recovered it from the area of les terres and the inn in value of the indigenous produce assegurarem, moreover, an agricultural landscape that will strengthen the tourist attraction of the region. The evolution of the food industry of the Marina Alta will advise, also, a more solid, diverse and adaptive economy, which enhances the reconnection and attractiveness of the northern territory.
A vegades les circumstàncies ens reaffirm, but they also force them to change the country, rethink, mature some ideas and projects. He is the one who fent ara mateix: look for solutions and propose eixides adapted to the nou and face inaccuracies on stage. Hem optat first to escort. Carefully escort the implicats -productors, cuiners, businessmen ...- to assess the current situation, to balance and to work towards ideas. Molts d'ells have been linked to the project of the first countries, per tant, the initial finalitat d'aquestes converses informals was no more than conéixer in which situation is troben ara mateix, who have impressions on the one who is passant and the what a pass. Molts, however, will insist on what would be interesting if you publish these visions for making debates and being useful. Share per mantindre hopes.
L'Oficina de la Innovació i la Creativitat removes the glove. Reflection fins i tot des del confinament. We know that in all the food and agriculture sectors there are urgencies that are so important for people who are so basic with the daily survival of people and activities, treball and business. Sense dubte hi haurà espais per als acords i les mesures pal·liatives. They are evident moments of concern and tots estem a l'expectativa.
Of those who have passed and are passant, tots hem tret concluded that the project sorgit is the paraigües of the Creative City eixirà reforçat. Ben was on the road and, if not more, subrate and accelerate the missatge of the defense of the territory, of the gastronomy of proximity and of the quality of life that ara ens sembla arrabassada. A missatge that plows, a month, incorporates a nou element. From the claimed proximity, from the paratge recuperat, from the sustainability commitment, sorgeix for the guarantee of security: knowing that we have the resources to prop can to be capable of self-management in the food court and the culinary heritage.
Hem d'eixir amb èxit d'aquesta situated fent more valuable the nostra difference and the nostra singularitat. It is the nostre value i hem de fer-lo visible. The Office of Innovation and Creativity will keep the commitments with a fully valid project, it will escort them from the sector and they will accompany them in the reflections and in the decisions that are made. Començarem incentivant thought it innovative. Parlarem i escort, i sobretot, estarem ben a prop.
